marketing
Sprague celebrates national honor, promotion of team members
Colorado-based pest control company Sprague is celebrating a national honor as well as the promotion of a trio of team members. Regional manager Li... READ MORE »
IPC celebrates culinary creativity
In February, the Idaho Potato Commission (IPC) teamed up with Food Network’s South Beach (SOBE) Wine & Food Festival, one of the country’s pre... READ MORE »
It’s crunch time! Celebrate National Potato Chip Day
Do you love potato chips? You’re in good company. Today is National Potato Chip Day, and, according to statistics from Potatoes USA, plenty of fo... READ MORE »
Pennsylvania potato processing company adds new executive role
The Masser Family of Companies (MFC) has created a new executive role and named Tiffany Readinger vice president of sales and category management. ... READ MORE »
The Little Potato Company expands product line
The Little Potato Company is adding two new flavors to its microwave ready and oven or grill ready product lines: A Little Hot Honey Microwave Ready K... READ MORE »
Overall potato volume sales climb in 2024; fresh dollar sales dip
All categories of potatoes increased in volume sales from January to December 2024, as overall volume sales increased 3.1%, according to a new report.... READ MORE »
Vive Crop Protection bolsters commercial sales team
Vive Crop Protection has added four professionals to its commercial team, covering territory from the Northeast to the Midwest. Art Graves is the c... READ MORE »
North Dakota packer unveils new logo to mark milestone anniversary
NoKota Packers, a supplier of red potatoes based in Buxton, North Dakota, has launched a new logo to mark its 45th anniversary. Founded in 1979, No... READ MORE »
Solynta names sales lead responsible for commercial varieties distribution
Dutch seed company Solynta has named a new sales lead in charge of expanding the commercial introduction of its true potato seeds worldwide. Mark H... READ MORE »
Data dives into prevalence of potatoes on menus
A recent trends report found that potatoes remain popular, appearing on more than eight in 10 U.S. foodservice menus. A 2024 foodservice menu trend... READ MORE »
