Jan 22, 2025Vive Crop Protection bolsters commercial sales team
Vive Crop Protection has added four professionals to its commercial team, covering territory from the Northeast to the Midwest.
Art Graves is the company’s new Northeast technical sales agronomist; Darren Bodine the Midwest territory sales manager; John Rouse the Mid-Atlantic territory sales manager; and Mark Reinert the Southern Plains territory sales manager.
“I’m excited to welcome these outstanding professionals to the team at Vive,” Greg Esco, U.S. sales lead, said in a news release. “Their industry expertise and dedication to grower success will strengthen our impact on the acre to drive growth and excellence in Precision Chemistry crop protection.”
Graves, previously an agronomist at Corteva and T&S Crop Service, will provide agronomic recommendations and technical training and conduct on-farm trials. Bodine, with 27 years of experience in agriculture, most recently worked as a strategic account manager at Valent U.S.A. He will cover Illinois, Wisconsin, southern Indiana and Kentucky.
Rouse, whose territory will include North and South Carolina, Virginia, West Virginia and eastern Tennessee, has three decades of industry experience, including six as a sales manager at Ag Nutrients. Reinert, who will cover southern Colorado and Kansas, has worked in agriculture for three decades, most recently at Van Diest Supply Co.
“Each individual brings a unique set of skills and expertise that will strengthen our ability to expand our reach and deepen connections with our customers,” Dave Rummel, vice president of sales and business development, said. “Together, they will play a pivotal role in driving the growth of our pipeline of innovative solutions, empowering growers across the nation.”
