marketing

Idaho Potato Commission releases new commercial

Legend has it that the Big Idaho Potato Truck fearlessly roams the open road, even though farmers are on the hunt for the truck carrying a giant s... READ MORE »

A Cut Above potatoes as a canvas for a craveable potato program

Basin Gold Cooperative, Pasco, Washington, and Sun-Glo of Idaho, Sugar City, Idaho, will represent Fresh Solutions Network at this week’s IFPA Foods... READ MORE »

Empowering potato consumption through culinary innovation

Have you ever thought about making gnocchi from your favorite potato chips? How about making flavorful potato pickles or pierogies that take you to Me... READ MORE »

Potatoes USA gets $5.2 million funding bump from USDA’s foreign ag service

Due to the success of implementing and reporting on marketing activities in previous years, Potatoes USA’s Market Access Program (MAP) funding from ... READ MORE »

Idaho Potato Commission rolls out electronic holiday sweepstakes

The Idaho Potato Commission (IPC) is giving away more than $30,000 in cash and prizes in its first ever Ida-Ho-Ho-Ho Scratch-Stakes. Through the pr... READ MORE »

Idaho Potato Commission revamps website

There are now even more reasons to visit the Idaho Potato Commission’s (IPC) already-popular website. A go-to resource for all things potato-rela... READ MORE »

Strohauer Farms uses organic, fingerling potatoes to diversify and grow

When the other kids were riding tricycles, Harry Dean Strohauer already had his sights set on driving tractors. If he saw a chance to cut school in fa... READ MORE »

Fresh Solutions Network to showcase A Cut Above potato line at PMA foodservice show

Fresh Solutions Network, LLC will feature its A Cut Above whole fresh and fresh-cut potato line at the PMA Foodservice Expo in Monterey, California. ... READ MORE »

Idahoan Foods salutes Memphis after leading nation in sales

Memphis consumed more Idahoan mashed potatoes than any other community in America in the past year, enjoying more than 8.5 million servings, according... READ MORE »

Russia native Natalia Cervantes aims for positive vibe about potatoes

Potatoes USA’s newest team member grew up a long way from the USA. A native of St. Petersburg, Russia, Natalia Cervantes spent summers at her grandm... READ MORE »


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