Nov 10, 2021
Yara International joins Biden’s ‘First Movers Coalition’

Some of the largest companies in the world recently launched a shared initiative to reach the climate goals through ground-breaking technology.

The companies participating in President Joe Biden’s “First Movers Coalition” share a common vision that development and technology will be crucial to reach the climate target of 1.5 C.

The coalition has committed to zero-emission purchases by 2030 to create a market for zero-emission goods and services.

“First Movers Coalition can become an important tool to reach the set climate targets,” said Yara International CEO Svein Tore Holsether. “We are a coalition of global companies with a great impact in our respective industries, that we will use to accelerate the development of new technologies in industries that today account for the biggest emissions. The decisions must be made now if they are to have effect by 2030. That is why a shared initiative is key to developing new technologies.”

The coalition was launched Nov. 4 by the World Economic Forum (WEF) during the climate summit in Glasgow, Scotland, in partnership with John Kerry, the U.S. Special Presidential Envoy for Climate.

The First Movers Coalition is a platform for a wide range of companies with a global footprint in their respective industries to make purchasing commitments that can only be met if innovators bring emerging technologies to commercial scale. Early demand makes it possible to invest in new technologies and innovation at a lower risk.

“Technology has given us the most important tools to reduce emissions and make a stronger, more future oriented economy,” said Børge Brende, president of the WEF. “If companies are to take a risk on developing new, innovative solutions, they need to know that there is a market for these solutions. This initiative shows that the industry is taking responsibility and leading the way for the world to reach the climate targets. These companies’ significant clout can transform value chains and help us reach the 1.5-degree target.”

Eight key sectors

The first Movers Coalition targets eight sectors. Seven of these sectors — steel, cement, aluminum, chemicals, shipping, aviation and trucking — account for more than a third of global carbon emissions, but do not have cost-competitive energy alternatives to fossil fuels. The eighth — direct air capture — could reduce atmospheric carbon-dioxide levels to help achieve net-zero global emissions, but also requires technological innovation to reach commercial viability.

“Yara will contribute to decarbonize agriculture and long-distance transportation at sea through the development of green ammonia,” Holsether said.

The First Movers Coalition provides opportunities for a wide range of companies to make commitments, take action and build a clean and profitable supply chains of the future. It also brings together a range of civil society and expert organizations to build momentum, complement ongoing efforts and input into the design of the initiative.

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