WPVGA Promotions Committee welcomes new members

The Wisconsin Potato & Vegetable Growers Association Promotions Committee prides itself on creative thinking and promoting Wisconsin potatoes in terms of nutrition, buying locally and spreading the word of multi-generational family farms.

Recently, committee members embarked on discussions to provide clarifications to the committee’s structure, and to ensure that the industry knows that participation from other growers, regardless of their place in the organizations they represent, are welcome and encouraged.

Also, as part of the committee restructuring, all committee members will be reviewed each year at the annual Promotions Retreat/budget planning meeting. Based on the newly approved committee structure guidelines, up to 11 committee members will be designated and recorded as the committee’s voting members.

Following the Promotions Retreat, the committee structure, including those named as voting members, will be reviewed and considered for approval by the WPVGA board of directors at their June meeting.

After that approval takes place, the full/new committee will be in place for the next fiscal year beginning on July 1.

If you are interested in serving on the promotions committee, or would like to come and see what it’s all about, contact Dana Rady at drady@wisconsinpotatoes.com, or Chairman Brian Lee of Okray Family Farms at brian@okray.com

– Wisconsin Potato & Vegetable Growers Association