Side Delights Gourmet Petites brand announces new offerings

The Side Delights Gourmet Petites brand two new offerings, Sweet Fingerlings and Choice Russets, which expands its lineup to eight options.

Sweet Fingerlings are baby sweet potatoes with orange flesh and thin skin that eliminates the need to peel. Choice Russet petite potatoes have a classic potato flavor with a firm texture and thin brown skin that brings a rustic elegance to any meal, also without the need to peel.

Side Delights Gourmet Petites will continue to be available in their award-winning 1.5lb stand-up pouch bags with re-sealable zippers, but shoppers will now have four new packaging options to pick from. All eight varieties of Gourmet Petites will also be available packed in lay-down mesh pillow packs in both 1.5-pound and 3-pound sizes, as well as in mesh bags with wine labels,” also in 1.5-pound and 3-pound sizes.

“But we didn’t stop there,” said Kathleen Triou, president and CEO of Fresh Solutions Network. “From research done by the United States Potato Board, we know that Petite potatoes have a higher incidence of unplanned purchases than any other form of potato. So we created a powerful merchandising tool for our Gourmet Petites line that our retail customers can use in driving incremental potato sales.”

The new shipper display holds 18 packages of Side Delights Gourmet Petites, yet needs only 3.3 square feet of selling space to generate hundreds of dollars in fresh potato sales, according to the company. The merchandiser is made with UV-coated, high-end Kemi-Lite board for durability, water resistance and stability, and is shipped pre-packed with two-dozen Gourmet Petite packages in any assortment of varieties that the retailer chooses.

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