Sep 4, 2024Company to showcase microwaveable potato product at tradeshow
The Masser Family of Companies, a Pennsylvania-based grower, packer, and shipper of potatoes, will showcase a recently launched microwavable potato product at the Southeast Produce Council’s Southern Innovations Tradeshow in Nashville, Tennessee.
Side Delights Amazables! will be featured in both the Masser booth and the Wall of Innovation Showcase at the event, set for Sept. 12-14. Amazables! are oven-crisp-style potatoes available with and without custom sauces made by Litehouse Foods.
The Loaded Potato, Buffalo Ranch and gluten-free sauces were created to complement the tase of a Russet potato, according to a news release.
Amazables! potatoes are wrapped in recyclable film that shrinks around the potato in the microwave to crisp the skin.
“Consumer demand for single-serve format products that are easy and fast to prepare continues to grow, and we are proud to participate in the Southern Innovations show again with a first-of-its-kind innovation,” Dave Masser, president of Masser Family of Companies, said in the release.
Attendees at the tradeshow, to be held at the Gaylord Opryland Resort & Convention Center, can explore new fresh produce products and technologies.
The Masser Family of Companies includes Masser Logistic Services, Keystone Potato Products and Lykens Valley Grain.
