New mentoring event debuts at annual meeting

Students and early career professionals attending this year’s Potato Association of America Annual Meeting will have access to an exciting new opportunity designed to enrich their academic and professional development.

For the first time, the annual meeting will feature a dedicated mentoring event that connects students with experienced professionals from across the potato industry, as well as leaders in education and government. Participants will gain valuable face-to-face time with mentors who can offer guidance, share insights and offer advice to students as they further their education and pursue careers in the potato sector.

Students may register for the mentoring event during the 2026 PAA Annual Meeting registration process. Industry professionals interested in serving as mentors can also sign up at that time. The programming schedule for the 2026 PAA Annual Meeting is still being finalized, and the specific day and time for the student mentoring event have not yet been determined.

Once the schedule is solidified, full details will be posted on the PAA Annual Meeting website at www.potatoassociation.org/Events/PAA2026.

This new initiative highlights PAA’s ongoing commitment to supporting and developing the next generation of leaders in the potato industry.

PAA 2026, the 110th annual meeting of the Potato Association of America (PAA), is the leading event for potato researchers, scientists, industry professionals and growers dedicated to advancing potato science and strengthening our global community.

Join us July 26-30 in New Orleans to share research, discuss emerging challenges and explore new opportunities across the potato value chain.

Attendees can expect:

• Scientific presentations featuring new research in breeding and genetics, plant protection, physiology, Extension, and production management and utilization

• A dedicated symposium focused on timely topics impacting potato science and industry advancement

• Interactive networking events that build meaningful connections among peers and stimulate collaboration across disciplines

• Engaging tours and activities designed to highlight regional agriculture, science and culture

• Recognition of excellence, including awards honoring significant contributions to potato research and leadership

PAA 2026 provides a collaborative space to exchange ideas, expand your knowledge and help shape the future of potato science, whether you’re an established expert, an early-career professional or a student entering the field.

Early registration is open until June 15.

This is a meeting you won’t want to miss.

Benita Matheson is Potato Association of America president.

Benita Matheson is Potato Association of America president.