Jun 1, 2017
Idaho Potato Commission retail display contest winners announced

An all-expenses-paid vacation for two on Celebrity Cruises was awarded to each of the top six winners in the Idaho Potato Commission’s (IPC) 2017 retail display contest, which also featured partner product Hormel Real Bacon Bits.

Nearly 5,000 retailers took part in the nine-week competition from mid-January to mid-March. Retailers competed with other same-size stores in one of three categories: 1-5 cash registers, 6-9 cash registers or 10+ cash registers. Within each store category, entrants competed for these prizes:

First place – All-expenses-paid Caribbean cruise for two
Second place — $1,000
Third place — $750
Fourth place — $500
Fifth place — $250
Honorable Mention — $100 (100 selected from remaining entries)

In addition, the Category Manager Match Program awarded equivalent prizes to corporate category managers for stores that qualified for first through fifth place prizes, and everyone who entered the contest received a free Marley Chant Mini Portable Bluetooth audio speaker system.

Each in-store display was required to incorporate clearly marked fresh Idaho potatoes (bag, bulk or both), an Idaho dehydrated potato product and Hormel Real Bacon Bits, plus IPC point-of-sale materials including Potato Lover’s Month logo display signs and inflatable Mylar Spuddy Buddy balloons. Retailers had to showcase the display in their store’s produce section for at least one week between Jan. 16 and March 17, 2017.

First place retail display winners were:

For 1-5 cash registers, William Roller, Community Market #590 Greenfield, Ohio.