public opinion

NPC’s executive committee meets in-person for first time since early 2020 and other news

The week of Oct. 26-30, the National Potato Council's (NPC) Executive Committee came together for their first in-person meeting in D.C. since February... READ MORE »

Potato Field

Potatoes & Sustainability: What people want to know

Sustainability is a major concern among consumers. Farmers and other food producers are aware of that, but often are unsure how to address it. The ... READ MORE »

Public outcry has Taco Bell bringing potatoes back to menu

In August, Taco Bell decided to eliminate potatoes from its menu in order to reduce SKUs and speed up service. Less than six months later, the fast-fo... READ MORE »

Potatoes and Exercise: Research shows when to eat to benefit performance

When it comes to optimal physical performance, athletes are continually searching for advantages. While manufactured sports products are consumed by m... READ MORE »

New dietary guidelines reaffirm importance of vegetables, potatoes included

It’s official: the latest Dietary Guidelines for Americans have yet again confirmed the importance of eating more vegetables, such as potatoes that ... READ MORE »

Where diets offer empty promises, potatoes give people their deserved fill

Back when the potato was still seen as a novelty by most of the world, Andean people were way ahead of the curve in their intimate knowledge of the cr... READ MORE »

Best practices for buying, storing and cooking potatoes

NOTE: With the ongoing coronavirus (COVID-19) pandemic, which has so many people staying at home, Potatoes USA, the national marketing board for the U... READ MORE »

Studies on athletic performance benefits of potatoes underway

Potatoes are a nutritional powerhouse providing an excellent source of vitamin C and potassium, even more than bananas. In fact, compared to many othe... READ MORE »

State of the Potato Industry Report 2020

The U.S. potato industry has been in a fight in recent decades, a fight against negative public perception. International demand for potatoes and p... READ MORE »

Opinion: Washington Post coverage of school meal rules unfair to potatoes

The National Potato Council has been pushing for increased inclusion of potatoes in national school breakfast and lunch guidelines in recent years, th... READ MORE »

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