public opinion

Tracking potatoes in traditional, social media: Potatoes USA releases new report

It is no surprise that potatoes are featured in the press since they are America’s favorite vegetable, but sometimes misinformation is included, put... READ MORE »

Empowering potato consumption through culinary innovation

Have you ever thought about making gnocchi from your favorite potato chips? How about making flavorful potato pickles or pierogies that take you to Me... READ MORE »

Group pushing for boycott of Idaho potatoes over abortion bill

A national activist group is pushing for the boycott of Idaho potatoes if an abortion bill is signed into law by Idaho Gov. Brad Little.  Senate B... READ MORE »

Column: Frites by Idaho, a french fry-scented perfume

The Idaho Potato Commission (IPC) is always looking for new and creative ways to promote Idaho potatoes and most importantly engage consumers — espe... READ MORE »

NPC’s executive committee meets in-person for first time since early 2020 and other news

The week of Oct. 26-30, the National Potato Council's (NPC) Executive Committee came together for their first in-person meeting in D.C. since February... READ MORE »

Potato Field

Potatoes & Sustainability: What people want to know

Sustainability is a major concern among consumers. Farmers and other food producers are aware of that, but often are unsure how to address it. The ... READ MORE »

Public outcry has Taco Bell bringing potatoes back to menu

In August, Taco Bell decided to eliminate potatoes from its menu in order to reduce SKUs and speed up service. Less than six months later, the fast-fo... READ MORE »

Potatoes and Exercise: Research shows when to eat to benefit performance

When it comes to optimal physical performance, athletes are continually searching for advantages. While manufactured sports products are consumed by m... READ MORE »

New dietary guidelines reaffirm importance of vegetables, potatoes included

It’s official: the latest Dietary Guidelines for Americans have yet again confirmed the importance of eating more vegetables, such as potatoes that ... READ MORE »

Where diets offer empty promises, potatoes give people their deserved fill

Back when the potato was still seen as a novelty by most of the world, Andean people were way ahead of the curve in their intimate knowledge of the cr... READ MORE »

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