columns
Column: Moving agriculture transportation into 21st century
As we move through the first quarter of 2020, NPC and our Potato D.C. Fly-In (Feb. 24-27) attendees are taking our priority issues up to Capitol Hill ... READ MORE »
Column: Combine Idaho potatoes, Chobani Greek yogurt to make tasty mashed potaotes
In November, the Idaho Potato Commission (IPC) collaborated with Chobani, America’s No. 1 Greek yogurt brand, to create a festive recipe campaign pr... READ MORE »
Column: Breaking down the 2019 fresh potato crop
In August, when the 2019 potato crop’s fresh shipments were estimated, its volume was projected to be one of the most balanced in recent memory. At ... READ MORE »
Column: Immigration reform off to imperfect start, but there is time to fix it
With the introduction of the Farm Workforce Modernization Act, the House of Representatives has begun another effort at immigration reform for agricul... READ MORE »
Column: Spuds and sports are a great match
The Idaho Potato Commission (IPC) has always considered Idaho potatoes to be a premium performance food. Piles of scientific studies show that potatoe... READ MORE »
Why potatoes remain America’s favorite vegetable
Understanding the consumer is important to learning what their motivations are and how to stimulate potato consumption. To understand changes in co... READ MORE »
D.C. Fly-In addresses key issues facing potato industry
In late February, the potato industry gathered in the nation’s capital for the annual Washington, D.C. Fly-In. In the keynote address for the event,... READ MORE »
Column: Whoever has the gold makes the rules — usually
We’ve all heard the adage: “Whoever has the gold makes the rules.” While generally true the concept does have exceptions. One, the person wit... READ MORE »
Column: February a month for potatoes to shine
February is high on the list of the Idaho Potato Commission’s (IPC) favorite months. Why? It’s American Heart Month and Potato Lovers’ Month, ma... READ MORE »
Column: What are you eating?
As a potato industry member, I am sure your answer to the question posed by this column’s headline is “potatoes.” But what if you are a competit... READ MORE »
