Nov 21, 2017
Retail potato sales inch up for third straight month

In September, the total potato category was up 0.08 percent by weight when compared to the same time frame last year according to numbers from Potatoes USA. The total potato category was carried by deli (+2.4 percent), frozen (+1.3 percent) and fresh (+0.6 percent) with dehydrated and refrigerated declining, -0.03 percent and -1 percent respectively.

With the total market up for its third-straight month and the rolling 52-week average has potato volume down 0.2 percent when compared to last year. Potatoes USA Chief Marketing Officer John Toaspern said the industry is “on a roll” when asked about the recent release of data.

In the fresh potato category, the volume was carried by yellow (+8.4 percent), fingerling (+6.6 percent) and russets (+1.7 percent). Additionally, within package sizes, larger than 10 pound bags grew by double digits at +10.9 percent and 1-to-4 pound bags grew 7.9 percent.

A full report is available for the total potato category and for the fresh potato category.

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