November/December 2014
Journey to Orlando By Rob Davis and Randy Mullen, POTATO EXPO 2015 Co-Chairs and Steering Committee

What better way to kick off the new year than by getting the inside look at issues facing the industry, creating new connections, finding products and solutions for your business, and so much more – all in one place. POTATO EXPO only comes around once a year, so be sure to attend this Jan. 7-9, 2015 in Orlando, Florida.

When 1,900 growers and industry partners descend on a city, it’s prime time for networking, and just as the kitchen is often the place where everyone gathers in a home, the trade show is the central hub of networking at POTATO EXPO. There’s always a buzz of excitement when the doors open for the trade show, with growers eager to discover the latest technology and services and build partnerships with other growers and industry partners from across the country and around the world. The 2015 trade show features 60,000 square feet of exhibit space to showcase cutting-edge technology, equipment and production solutions.

The theme for POTATO EXPO 2015 is Experience the Electricity” so it’s only fitting that the schedule includes an energizing lineup of speakers offering their expertise to guide you in the year ahead. New in 2015, the trade show will feature the opening and closing sessions on the EXPO Stage. As global demand for U.S. agricultural products continues to increase, Matt Tripodi, international trade professional at Euromonitor International, will offer a compelling look at the world during the opening session to inspire your export success.

To wrap up POTATO EXPO 2015, agricultural futurist and trends expert Jim Carroll will offer his predictions of the next 30 years of agricultural technology, from driverless tractors to data-transmitting crops. 2045 will be here before we know it, so it’s always good to be on the lookout for tools and technology that can make our operations more efficient.

The always popular EXPO Stage educational sessions bring top issues facing the industry right to the trade show floor. Many options are available to fight potato diseases and Amanda J., Gevens, assistant professor of plant pathology and Extension plant pathologist at the University of Wisconsin-Madison, will examine the role that biopesticides can play as part of integrated disease management programs.

Stay up to speed on the future of truck transportation with an EXPO Stage session by Luke Gowdy, transportation operations manager with C.H. Robinson, as he addresses how shippers can respond to changes in transportation and utilize transportation more effectively over the next five years.

Visit www.potato-expo.com for the complete schedule of speakers and events, including keynote speaker Chris Wallace, three-time Emmy award-winning anchor for Fox News, who will provide an insider’s look at politics, the White House, and the future of America. Also looking to the future is nationally recognized marketing expert Kelly McDonald, who will discuss evolving marketing strategies in an increasingly diverse world.

Market-targeted breakout sessions provide an opportunity for attendees to select from more than 20 sessions dedicated to the chip, fresh, process and seed sectors, so attendees can take a focused look at the latest industry issues and trends affecting their markets and be better prepared for what’s coming in the future.

Who can say what’s in store for future POTATO EXPOs – we think it’s safe to say that the meeting gets better and better every year, and you won’t want to miss 2015 in Orlando. Register today at www.potato-expo.com to find new ways to grow your business and start the year off with a competitive edge. We’ll see you there!



75 Applewood Dr. Ste. A
P.O. Box 128
Sparta, MI 49345

616.520.2137

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